It’s been a while since we talked about webinars, today I’m going to break down the structure and strategy behind one of my more recent webinars (that brought in close to 6-figures of booked contracts within a 3 month period).
- The top-level structure that you can follow for writing your own webinar
- What you need to know about your avatar before you begin writing
- The meta-strategy behind some of the choices I made in content
- How to tee-up your solution so participants are ready to work with you before you’ve made an offer